ALL INFORMATION FOR SMART
PHONE OF INFINIX
Infinix is a rapidly growing smartphone brand known for its
affordable yet feature-rich devices. Below are the manufacturing details and
other relevant aspects of Infinix's operations:
Company Overview
- Parent
Company: Transsion Holdings (a Chinese multinational also owning
brands like Tecno and Itel).
- Headquarters:
Shenzhen, China.
- Founded:
2013.
Manufacturing Facilities
Infinix primarily focuses on cost-effective manufacturing to
maintain competitive pricing for its devices. Its production strategy involves
leveraging manufacturing hubs in multiple countries:
- China:
- Infinix's
primary R&D and initial manufacturing take place in China, where
Transsion Holdings is headquartered.
- India:
- Major
manufacturing facility in Noida, Uttar Pradesh, established under
India's "Make in India" initiative.
- The
factory caters to local demand and exports to nearby markets.
- Operated
in partnership with local manufacturing units, this facility plays
a critical role in reducing costs and ensuring quick delivery to Indian
consumers.
- Africa:
- Infinix
has a strong presence in Africa and operates production facilities or
partnerships in countries like Ethiopia, Nigeria, and Egypt,
addressing the high demand in this region.
- Other
Markets:
- Infinix
collaborates with contract manufacturers or builds facilities in
Southeast Asia, particularly in Vietnam, to meet regional demands.
Component Sourcing
Infinix uses components sourced from global suppliers to
maintain affordability and ensure quality:
- Processors:
Mostly sourced from MediaTek, with some Qualcomm chips for mid-range and
high-end models.
- Displays:
TFT and AMOLED panels sourced from manufacturers like BOE and Vision ox.
- Cameras:
Integrated with cost-efficient camera sensors from trusted suppliers.
Focus on Affordability and Innovation
- R&D
Centers: Infinix invests in research facilities in China and India to
improve product design and integrate cutting-edge technologies.
- Key
Innovations: Known for features like fast charging, large
displays, and durable batteries in the budget segment.
Target Markets
Infinix is popular in emerging markets such as:
- Africa:
Nigeria, Kenya, Ghana, and South Africa are major markets.
- South
Asia: India, Pakistan, and Bangladesh.
- Southeast
Asia: Indonesia, the Philippines, and Thailand.
Global Strategy
Infinix focuses on local assembly or manufacturing in its
primary markets to:
- Reduce
import taxes and costs.
- Provide
competitive pricing.
- Adapt
to local consumer preferences.
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